SDPA Committee Events

Events included in the list below are events officially produced by SDPA committees.

    • 01/20/2018
    • 1:00 PM - 6:00 PM
    • Media Studio
    Register

    MEDIA TRAINING FOR PSYCHOLOGISTS - 6 CEs

    Produced by: SDPA Public Education Media (PEM) Committee


    This will be held in two sessions: 

    Saturday, January 20, 2018 - 1:00 - 5:00 pm

    The participants will be broken into two groups which will be scheduled on January 20th.

     Saturday, January 27th

    • 1st group will meet 10:00 am - 1:30 pm
    • 2nd group will meet 2:30 pm - 4:00 pm

    We are incredibly excited to offer an opportunity to attend an exclusive Media Training Workshop at a premier video production studio with seasoned and respected media professionals and the personality and media psychologist Dr. Richard Levak. Whether your interest is in educating the public, reaching new clients, defining your practice, or establishing yourself as an expert for news and television, this workshop will help you present your message effectively to the mainstream and social media outlets.

    Increasingly, media outlets are hungry for psychological content. Print, television, radio, and internet-based and social media are interested in providing their audience with scientifically-based research on relevant topics in issues concerning personality, marital interaction, child rearing, and intellectual assessment. Psychologists need to be able to parse scientific data and present it to the media in brief, bullet form without losing scientific rigor, while ensuring that the information they present cannot be distorted to harm the consumer or the profession of psychology. This training will teach participants how to deliver meaningful and ethical content, while looking and sounding their best on camera.



    In addition to 6 CEUs, participants in this training will 

    • Create a professionally produced 3-4 minute video in which they will discuss their area of practice or expertise useable for their website and as an example of their on-camera presence for interested media outlets
    • Learn how to develop a story line based on recent research
    • Gain experience in creating a brief summary of the relevant research and “talking points” that allow the interviewer to assimilate the data and ask relevant questions.
    • Become aware of how to avoid possible ethical pitfalls and to maintain ethical boundaries. 

    The training will provide

    • Didactic instruction
    • Personal coaching in small groups
    • On camera coaching
    • Professional makeup for the video clips
    • Lunch will be provided
    No Conflicts of interest with Richard Levak.  
    This is a Beginner Course

    PRESENTERS

    RICHARD W. LEVAK, Ph.D.

    Richard Levak is a licensed clinical psychologist and ABPP. He is a fellow for the Society of Personality Assessment and a fellow the San Diego Psychological Association. He is the co-author of five books on the MMPI-2. (CV attached)



    JODINA SCAZZOLA

    Classes are taught by Jodina Scazzola of Media Performance Lab. Jodina is a twenty year veteran TVhost, radio personality, reporter and interviewer. Jodina has the skills and knowledge to help professionals communicate and present their message in a clear and effective manner. Jodina’s career has spanned the dial from radio to TV. As a reporter you have seen her at the news desk and in the sky. Jodina is a seasoned radio/TV interviewer and host. Her voice-overs have been heard on promos and national commercials for clients including Nickelodeon, Home Depot, Hampton Bay Fans and PBS. She is an award winning producer and copywriter and also consults as a media and voice over coach.

    ROY ROBERTSON

    Roy Robertson has nearly 40 years of media and marketing experience as a marketing strategist, content creator and performer.   Currently, Roy is the station host for KUSI-TV in San Diego, hosting live in-studio interviews on KUSI’s “San Diego Made, San Diego Proud,” as well as a series of live remote broadcasts with KUSI clients.  Roy has a creative marketing and production company called Blank Canvas Advertising, which specializes in video production for broadcast and web content.  In addition to working in front of the camera, Roy is a video and audio editor, writer and voiceover performer.  Roy’s broadcast career began at age 17, when he was hired by KFMB AM-FM/ San Diego, where he worked as a producer, on-air host and Client Services and Production Manager.  Roy has written a variety of editorial and advertorial pieces for local publications including the San Diego Union Tribune and Carlsbad Magazine.

    Attendance Policy: CE Credit and Certificates will not be issued to those who arrive later than 15 minutes or leave early from any course scheduled time. This policy is highly enforced to ensure compliance with APA Guidelines.

    Cancellation Policy:  No refund will be given to any registered individual who is a no-show to a course. Any individual canceling within 72 hours of a course will be charged 50% of the course fee.


Contact Us:
San Diego Psychological Association
4699 Murphy Canyon Rd.  Suite 105
San Diego, CA 92123

Tami Magaro (Office Manager)
Office
(858) 277-1463
Fax (858) 277-1402
E-Mail
sdpa@sdpsych.org

San Diego Psychological Association is a 501(c) 6 non-profit organization.
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